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Market Happenings
Progress Remains Elusive in the Wine Market
As wine sales maintain their downward trend, the $15 to $20 price point continues to be the sweet spot. For growers, the 2025 harvest may end up the smallest in at least a quarter-century.
Trending Topic
Awash in Wine: Insights on the Inventory Glut
The small 2025 harvest should help reduce inventory. How much will depend on wine sales and the final crush number.
Quarterly Summary
Wine sales continued to fall across the board in the third quarter, with off-premise sales declining a bit more than in Q2.
Sales Volume Trends by Channel and Segment
Change vs Year AgoTrend
Retail: Value 
Retail: Premium 
Retail: Super Premium
Retail: Luxury 
Direct-to-Consumer
ExportAbout
Meet the analyst behind Winescape.
Chris Bitter, Ph.D., is our senior wine and grape analyst, focusing on generating research and insights in the areas that impact the business of vineyards and wineries.
About Terrain and American AgCredit
Terrain is a proud offering of American AgCredit, a member of the Farm Credit System. American AgCredit is at the forefront of the evolution of agriculture, committed to equipping its grape and wine customers with more than just financing. Customers have access to Terrain's exclusive insight and confident forecasting.